You’ve heard the adage, “A consultant is someone who asks for your watch, tells you the time and charges you for it.”
A similar concept underlies the common tendency to either repeat verbatim, or to minimally re-phrase the prospect organisation’s own EOI or RFP documentation, demonstrating neither conduct of your own research, nor employment of your own thought processes.
This is most prevalent in Executive Summaries, where writers seek to lead into their bid with a demonstration of their understanding of the prospect and its intended procurement. Yet again, a solid bid strategy, and a user-friendly documentation thereof, will go a long way in avoiding this type of bid-writing.
