Bid Strategy

Why Detailed Documentation of Client Transmissions Is Critical

Unbeknownst to most of my clientele, I once completed (well, almost,...

Is Your Proposal Genuinely Compelling? A Macro-Level Checklist.

Does your proposal or submission demonstrate an in-depth understanding of...

When to Press the Emotion Button & When to Press the Logic Button

It's commonly assumed by bid teams that emotion has no place...

Should Your Strategy Blueprint Be ‘Big Picture’ or ‘Join the Dots’?

You'll notice that - in all relevant Pursuits Academy content -...

How to Convert Features Into Bid-Relevant Benefits

In a challenge workshop I held recently for a meeting of...
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7 Signs of Weakness in Bid Leadership

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Transport Operators Have A Dire Need to Differentiate

For years, the booming Western Australian economy – in...

De-Commoditisation: A Smart Strategy for the Smaller Operator

In my last column I stressed the importance of...